The list itself isn't necessarily the definitive authority – or really scientific – but it is fairly representative of many of the more popular and well known apps in a variety of categories. The same list last year (I believe their first) had no "Fitness/Health/Food" category at all. The lone "wellness" app last year was Nike+ ( #89 – here) which was among 5 apps in the Sports category. Of the 7 apps listed in the "Fitness/Health/Food" category, ZocDoc was the only one clearly not in the "Fitness" or "Food" category – so by default – the lone "Health" app to appear on this year's list. That happened earlier today when Business Insider announced their list of Top 100 Apps for 2013 ( here). Amidst all the familiar smartphone apps like GMail, LinkedIn, YouTube, Twitter and Facebook was #70 – ZocDoc. But that's a service exclusively focused on healthcare. For any healthcare app to "crossover" to a more mainstream Top 100 list is a unique achievement.
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